Minute with Messaging

Capitalizing on Short-Lived Emotions: Part 1

In today’s world of shorter attention spans, we have a limited time to connect with audiences, engage their emotions, and motivate them to act before the bubble of opportunity bursts. Emotions, after all, are short-term experiences.
This episode of a “Minute with Messaging” highlights the importance of broadcasting your message using online video and motivating audiences through a carefully constructed story with genuine emotion.